I created a personal Instagram account and here’s why

Personal Instagram

As a blogger, I take far too much time deciding what photos I post on the 'gram.

It's all about themes, photo editing, hashtags and posting the same kind of photos in a particular order.

Back in the day when Instagram first came about, it was a social platform I much preferred to Facebook, as it was an opportunity for me to post everyday photos of my life.

Back then, there was no such thing as a 'perfect Instagram theme' and influencers weren't really a thing. It was simply just a place for people to post whatever the hell they wanted.

Recently, I got bored of having just one Instagram profile, as that profile had become my public profile. Sometimes, I just missed photo dumping for the sake of sharing photos with my nearest and dearest.

I've had my personal Instagram for over a month now and here's what I've learned...

I can post whatever I want

As I have set my personal Instagram as private, I don't have to worry about keeping up with a certain image, posting at a certain time, or the quality of my photos.

If I want to post a Snapchat filter selfie, then I can! If I want to post a random photo or quote, I can do that!

My personal Instagram is 100% not related to my blog. It's literally photos of my life and gives an insight almost to the 'behind the scenes'.

I can decide who follows me and who doesn't

I am only letting people that I personally know and trust follow me on my Instagram, as I want my personal Instagram to be a place where I can share photos with my nearest and dearest, or to people who I trust.

When you make a private Instagram, you can see who requests to follow you, meaning you have full power over who follows you. I have still seen random people trying to follow me, some of who follow my blog Instagram. As it's a personal Instagram, I am keen to keep it that way and to only let certain people follow me.


I notice who likes my content more

On my blog Instagram, I am more interested in the numbers and how many people like my photos, as I want to get the best engagement and likes on a photo. It gives me an ego boost!

Whereas with my personal Instagram, I actually notice the people who like my photo. And it's usually my friends and family that like the photos, which kinda means more to me than any numbers.

It actually shows me who out of my close circle of friends is interested in what I post and it makes my heart warm when friends of mine constantly give me love.

Quality over quantity any day!

I post more personal photos

Looking through both my blog feed and my personal feed, I notice a huge difference in the type of photos I post.

On my blog feed, it's all edited with filters, sharpness, brightness and posting certain photos in order to create the perfect "Instagram theme". I hardly post photos of myself enjoying nights out, of my boyfriend and friends or anything thats of low quality.

On my personal Instagram, I have found I have posted mainly photos of my boyfriend and I. We take so many photos together, but I find my personal Instagram is a place to post them. It's accidentally become a bit of an appreciation feed to him. Oops.

But it's what makes me happy and he makes me happy.

Instagram filters are a thing

Remember back in the day when Instagram filters were a thing and everyone was using them? From Clarendon, Reyes and Moon. Well, I've reverted back to 2013 and started using them again.

It's lazy editing on my part and my personal Instagram seems to be the place to do it. And I actually quite like it!


Verdict: I am keeping my personal Instagram and I have thoroughly enjoyed sharing my day-to-day life on another platform that's not going to be judged on content or consistency and it means I can post what I want without the risk of potential employers, PR's, brands etc seeing anything.

Not that I have anything bad or highly offensive to post, but it's nice to not have the worry of constant strangers watching your every move. As I recently had a bad experience of someone who I didn't want following me insisting on following me, even going to the extent of creating multiple accounts just to do so.

As bloggers, I feel it's important we keep some aspects of our lives private, but as our generation has grown up around social media, I feel there's nothing wrong with limiting who see's what on certain platforms.

Do you have a personal Instagram and a business Instagram? Or do you keep everything on one profile?




  1. Maria Hobbs
    23rd July 2018 / 4:38 pm

    Thanks for the heads up on personal and business Instagram. I was wondering about the need and what that would mean. I am dipping my toe in at the moment so collecting as much data as I can.

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